Parenting Perspective
Many children naturally link excitement with novelty due to a dopamine craving. When something is new, it triggers a short-term burst of pleasure that they quickly associate with joy, making familiar activities feel flat. Without guidance, children can become dependent on external novelty to feel engaged or happy. Parents must intervene by showing that excitement and joy can come from creativity, relationships, exploration, and imagination, rather than constantly acquiring new items.
Redirecting Excitement to Activities
An effective strategy involves celebrating anticipation for experiences rather than possessions. Use specific language to highlight the fun in the experience itself, the planning, and the shared participation. For example, say: “This Friday we will bake cookies together,” or, “Tonight we will camp in the living room.” By making ordinary activities exciting, children learn that joy does not need to come from something purchased or brand new. Encourage them to express what makes an experience thrilling—the challenge, the collaboration, or the creative output. This helps shift their emotional focus from “I need new stuff” to “I can find joy in what I do and share.”
Creating Rituals of Renewal
Parents can also introduce rituals that renew interest in what already exists. Instead of buying something new, rotate toys, books, or games to make them feel fresh. Seasonal traditions can give ordinary activities special meaning, such as crafting holiday decorations from existing supplies or revisiting favourite games with new rules. Present old items in inventive ways: “Let us build a new story with your old blocks,” or, “Can we make a castle from these same pieces in a different way?” Over time, children internalise that excitement can be generated from imagination and creativity, not simply shopping or receiving gifts.
Micro-action
When a child requests a new item, parents can provide joyful alternatives: “How about we make something together today instead?” or, “Let us turn your old drawings into a new storybook.” Offering creative, hands-on options channels the desire for novelty into productive and fulfilling experiences. Consistently reinforcing these choices teaches children to seek excitement in doing and creating, rather than acquiring.
Spiritual Insight
The noble Quran reminds believers that worldly possessions are fleeting, while true joy comes from faith, reflection, and remembrance of Allah Almighty.
Allah Almighty states in the noble Quran at Surah Yunus (10), Verse 58:
“Say, In the bounty of Allah and in His mercy-in that let them rejoice; it is better than what they accumulate…”
This verse reframes excitement, encouraging children to focus on divine blessings rather than material accumulation. Joy is rooted in gratitude and awareness, not in constantly chasing the new.
The Holy Prophet Muhammad ﷺ further teaches the value of consistent effort and small deeds:
It is recorded in Sunan Ibn Majah, Hadith 4273, that the Holy Prophet Muhammad ﷺ said:
“The most beloved of actions to Allah are those that are most consistent, even if small.”
By creating habits that link excitement to faith, creativity, and shared experiences, parents teach children that true joy is found in meaningful engagement, continuity, and presence rather than in novelty alone. Children learn to celebrate life as it is, finding delight in moments, imagination, and relationships instead of relying on external acquisitions for happiness.